Yeah. I agree. I bought the bike in England after living in CPH (Copenhagen) for a while, where it was trendy to have a multi-coloured single speed bike. It seems that the consensus is that this bike is much better than I anticipated. Essentially, it's Hi-Ten steel with super cheap wheels and not-even-Shimano/Suntour level of components. It has BMX brakes for example.
Maybe it's the BSO version of a FGSS bike?
Anyways, it was an attempt to compete with [MENTION=49209]CigTech[/MENTION] who had/has(?) a GMC Denali, which was also considered a BSO at that time.
Here's a link to other thread ... with some wild claims
Review on the GMC Denali bicycle