I was curious, so I checked out the UK web site. Didn't notice a logo at all on the men's shorts. On the women's, it still appears to be on the left butt cheek. But the price is in pounds instead of dollars. https://www.pearlizumi.co.uk/women-s-elite-escape-short.

Correction: It appears to be on the left cheek on the men's shorts as well.