I have always been a cotton fan and have jerseys with three pockets as standard riding gear for me. It doesn't look the part of the "Billboard" jerseys that a lot of riders wear, and that is OK with me as the fit is comfortable and the fit is a bit looser than spandex. It might be way to keep yourself feeling casual and still have the "kit" your wife desires. I only have one branded jersey and it a wool KAS that is about 40 years old. Every other one is non-branded and a single color with no logos. The shorts I wear are leather chamois style and are my preference and I don't mind wearing just plain black shorts. I don't feel the need to be cheap advertising for products on many different levels, and the clothing is one of them. Smiles, MH