Yeah, a great deal, regardless. But, essentially being a non-technical kinda guy, I get curious 'bout where Alex Rims sits in the pantheon of relevant parts and how good it (this particular rim) is relevant to other Alex rims. Same for the hub. Bianchi is obviously world famous. So is Shimano, but you will get a world wide range of quality. Just wondering how fine a pearl has been thrown before this cycling swine