Originally Posted by
roadcrankr
I refrain from lying. Difficult to recreate a TV ad stream, but here's Subaru's own website.
Subaru Consumer Reports & Reviews | Subaru
I highly doubt Subaru did this without permission. Speculating that CR allowed it for a price. Seems to make sense, tho.
I disagree. Tons of car magazines and/or shows have individual evaluations, "10 Best", etc, and their subscription depends on their reaching conclusions. You may assail their conclusions, but that doesn't mean they are bribed. Once that conclusion has been published, those who did well are free to cite that conclusion. Happens all the time, and within ethics.
A different example, from wiki:
"
Dahon is the world's largest manufacturer of
folding bicycles[5][
need quotation to verify] with a two-thirds marketshare in 2006.
[6]"
Note the date: 2006. That statement may or may not be still true, but can still be used, with qualification, of it being in 2006. I am certain that if that statement were still true as of 2025, it would say as of 2025. If Dahon's current advertising said 2/3 market share without qualification of 2006 and they currently did not have that market share, I think they would easily get successfully sued.
The writer (and later editor) David E. Davis Jr., back when Car & Driver was based in NYC, famously wrote that the Blaupunkt radio in the BMW 2002 he evaluated, couldn't receive the NYC radio stations if he was on the George Washington Bridge, and refused to withdraw the statement, after which he departed C&D until returning 10 years later as editor and publisher.