Originally Posted by
prj71
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This behemoth of the bike industry is in trouble. It’s no secret within the industry that Trek is crippled by enormous overstock and debt servicing costs on that inventory. But a former Trek employee at the managerial level told Escape Collective that Trek's situation is particularly dire. “It’s been a solid year and a half of just all red on the daily sales reports. Just down versus prior year, things are moving slowly.”
Maybe this is what happens when "worlds collide".