Originally Posted by twahl
That's along the lines of my thoughts on the question once I had digested it a little more, only better articulated. Lance has brought a lot of people to cycling, Sheldon has helped keep them there.
Just playing devils advocate here... what has Lance done for cycling? Has he really brought non-cyclists into cycling?
Seems to me he spends most of his time on Livestrong and cancer related issues. I honestly have not heard him promote cycling at all.