Originally Posted by AfterThisNap
*Play mental games: imagine your headube is attached to a reeeeeeaaaly long bungee cord attached to some landmark halfway up the hill (i.e. a mailbox, lampost,tree, etc.) and that it's pulling you slowly up to that point. Once you reach that point "reset" the bungee to the top of the hill.
I've never tried this on a bike, but I played a similar headgame with myself when I ran cross country in high school and it did seem to have an effect...helped me keep my pace and distracted me from thinking about how exhausted I was.