Although I have always been a Shimano rider, I just bought the 2010 Force because the price was good and all I was hearing was how much more expensive 2010 Ultegra would be (couldn't even get a range or estimate from regional Shimano office). I would have waited for Ultegra if I knew what the price was going to be and if it was *about* the same as SRAM.

So, I just tested out the SRAM shifting, decided I could get used to that, and arranged an order.

Psimet has just posted it...