I ordered from Ribble...and added some black Velox bar tape I am going to need, and when I received the order the rolls looked small. I compared to some other Velox and they were bigger rolls. And you know you need one full roll per bar-side if you are lucky and wrap tight. These looked like half rolls to me.
Then I measured the thickness of the tape. Older tape was .022 inches. Newer tape measured .017 inches. Is this the way it is... or did I get some kind of knock-off tape?

Sounds like Tressorex which was thinner than Tressostar...

^^ Hey, you are right. I wasn't paying attention when ordering.
Thanks.