I thought it was S R A M, you know, like FBI (not Fibee??)

By the way, I'm new at all this so I will have to go google SRAM now. Better have a couple more gulps of coffee;) morning all, who are in my zone anyway:p But wait, I like Z One too! denise

My home:cry: and I can't get there by bike, I'm so sad:commute:

According to Wikipedia, SRAM has manufacturing facilities in Portugal, Taiwan, China, and the U.S. I'm sure that includes brands that SRAM owns, so Zipp wheels would be an example of a SRAM product made in the U.S. At least some engineering is done in the U.S.; the company has a design/test/R&D center in Colorado Springs.

SRAM is unlike Specialized in that SRAM actually has their own production facilities. Specialized hires factories in Taiwan and China. SRAM owns a factory in Taiwan.

OP, just so you don't souind like a newb at the pounds (LBS), here are some tips on how to tawk rite:

Peugeot is pronounced "Pewjit" Example: "See the hipster on the old Pewjit that he paid $500 for".

Giant = "Gee-awnt". "I threw my new Gee-awnt into my Chevrolet coo-pay [coupe] and went to the pounds [LBS] in Deh-twa [Detroit].

Everything of quality in cycling is either French or Italian [Unlike automobiles, where everything French or Italian is crap....]. If it sounds French, say it rudely, and remember that all "t"s are silent! Extra points for authenticity if you refrain from bathing or using deodorant. If it sounds Italian, say it musically and move your hands around a lot. Extra points if you eat a few cloves of garlic or "whack" somebody.

And SRAM is pronounced: "Can't afford Campagnolo".