Nike Fixed Gear Ad
04-08-07 | 08:08 PM
#53
Arrr!
Joined: Oct 2005
Posts: 246
Likes: 0
From: Hobart, Australia
Please don't read AdBusters. Not unless you enjoy hollow sloganeering and photoshopping your way into the alternative buy-nothing shopping culture. What a joke.
I think it's fair enough when people get pissed off about this kind of thing. It's typical big-business marketing, but it doesn't mean it needs to be accepted. Nike are infamous for trend spotting and then cashing in. It happened in skateboarding and plenty of other sports. The small, independent companies put the passion and time into these fringe sports, building them up into an exciting thing, only to have the big guys come in, start throwing their weight around and often destroying a lot of what's come before.
That said, track racing isn't exactly a non-commercial fringe sport, and there's a little more to it than a line of shoes or clothing, so there's not much reason for getting up in arms about this. Apart from getting angry at Nike in general for being a disgusting company, but everyone should be doing that anyway, right?
I think it's fair enough when people get pissed off about this kind of thing. It's typical big-business marketing, but it doesn't mean it needs to be accepted. Nike are infamous for trend spotting and then cashing in. It happened in skateboarding and plenty of other sports. The small, independent companies put the passion and time into these fringe sports, building them up into an exciting thing, only to have the big guys come in, start throwing their weight around and often destroying a lot of what's come before.
That said, track racing isn't exactly a non-commercial fringe sport, and there's a little more to it than a line of shoes or clothing, so there's not much reason for getting up in arms about this. Apart from getting angry at Nike in general for being a disgusting company, but everyone should be doing that anyway, right?
04-08-07 | 08:18 PM
#55
71 Peugeot. fixed.
Joined: Mar 2007
Posts: 1,159
Likes: 0
From: Twin Cities
Originally Posted by sleepy
Doesn't nike run sweatshops?
Says the man eating a Big Mac.
Anybody recommend some good sneakers that fit well in strap and cages? Something tough, with a good sole? I'm getting tired of clipless shoes.
Ad looks cool.
Says the man eating a Big Mac.
Anybody recommend some good sneakers that fit well in strap and cages? Something tough, with a good sole? I'm getting tired of clipless shoes.
Ad looks cool.
04-08-07 | 08:21 PM
#56
jooseyo
Joined: Apr 2006
Posts: 563
Likes: 0
From: The Holy City
Originally Posted by john_and_off
wasn't there a thread about a nike track bike about a month ago? and the general consensus was that it sucked.
04-08-07 | 08:21 PM
#57
Arrr!
Joined: Oct 2005
Posts: 246
Likes: 0
From: Hobart, Australia
Originally Posted by Igneous Faction
Uh, these guys have never hit the track in their life, and neither have I. Neither have many of us.
Which is why we're kind of a joke.
Which is why we're kind of a joke.
04-08-07 | 09:35 PM
#61
raodmaster shaman
Joined: Dec 2004
Posts: 1,431
Likes: 0
From: G-ville
Originally Posted by sleepy
Doesn't nike run sweatshops?
Says the man eating a Big Mac.
Anybody recommend some good sneakers that fit well in strap and cages? Something tough, with a good sole? I'm getting tired of clipless shoes.
Ad looks cool.
Says the man eating a Big Mac.
Anybody recommend some good sneakers that fit well in strap and cages? Something tough, with a good sole? I'm getting tired of clipless shoes.
Ad looks cool.
i have a pair that are really nasty, but i keep them just for joy riding on my campus bike.
04-08-07 | 09:41 PM
#62
raodmaster shaman
Joined: Dec 2004
Posts: 1,431
Likes: 0
From: G-ville
Originally Posted by Sekt
When you're lifting stuff from another sport, you can't really complain too much when others start lifting from you, haha.
hell at least you could plausibly say they are kerin fans. no one follows kerin in the US (not saying i do myself), bet everyone has a NJS bike, because they like the aesthetic.
04-08-07 | 09:54 PM
#63
Originally Posted by kludge
f*ck all you haters. i love this ad. in fact i would like a poster of it.
in fact i would like a poster of it SIGNED by the guys in the ad.
can you name one other sport that nike took on that became big sh*t?
basketball was already big. baseball? psssh already an "american past time"
who cares. do you own a bike that works? do you like to ride it? do you have a decent group of friends that like to ride too?
that is all you need. if you need help on how to own your own culture i would suggest reading ad busters or culture jam(or is it culture jamming) by kayle lassen. otherwise......this sh*ts in japan and if you havent noticed a lot of stuff happens there that never reaches our shores.
bridgestone.....i mean anchor anyone? panasonic? try getting your hands on a complete from either company in the united states.....aint gonna happen(yet).
in fact i would like a poster of it SIGNED by the guys in the ad.
can you name one other sport that nike took on that became big sh*t?
basketball was already big. baseball? psssh already an "american past time"
who cares. do you own a bike that works? do you like to ride it? do you have a decent group of friends that like to ride too?
that is all you need. if you need help on how to own your own culture i would suggest reading ad busters or culture jam(or is it culture jamming) by kayle lassen. otherwise......this sh*ts in japan and if you havent noticed a lot of stuff happens there that never reaches our shores.
bridgestone.....i mean anchor anyone? panasonic? try getting your hands on a complete from either company in the united states.....aint gonna happen(yet).
...although Bridgestone and Panasonic used to sell bikes in the US...I'm hoping to run across a Track 2000 or 4000 someday...wonder how many were ever sold?
__________________
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04-08-07 | 10:09 PM
#64
not actually Nickatina
Joined: Oct 2006
Posts: 4,447
Likes: 0
From: OR
Originally Posted by roadgator
quote of the thread!
hell at least you could plausibly say they are kerin fans. no one follows kerin in the US (not saying i do myself), bet everyone has a NJS bike, because they like the aesthetic.
hell at least you could plausibly say they are kerin fans. no one follows kerin in the US (not saying i do myself), bet everyone has a NJS bike, because they like the aesthetic.
04-08-07 | 10:23 PM
#65
Senior Member
Joined: Sep 2005
Posts: 181
Likes: 1
From: Chicago
Bikes: 1982 Bridgstone Altair, Serotta Track
Originally Posted by fixedfiend
i just want to figure out how they ride in those bulky shoes.
04-09-07 | 05:09 AM
#66
is probably wrong
Joined: Mar 2007
Posts: 499
Likes: 0
From: c-wood
Bikes: Fuji Roubaix RC, Bianchi San Jose
Originally Posted by Sekt
Please don't read AdBusters. Not unless you enjoy hollow sloganeering and photoshopping your way into the alternative buy-nothing shopping culture. What a joke.
I think it's fair enough when people get pissed off about this kind of thing. It's typical big-business marketing, but it doesn't mean it needs to be accepted. Nike are infamous for trend spotting and then cashing in. It happened in skateboarding and plenty of other sports. The small, independent companies put the passion and time into these fringe sports, building them up into an exciting thing, only to have the big guys come in, start throwing their weight around and often destroying a lot of what's come before.
That said, track racing isn't exactly a non-commercial fringe sport, and there's a little more to it than a line of shoes or clothing, so there's not much reason for getting up in arms about this. Apart from getting angry at Nike in general for being a disgusting company, but everyone should be doing that anyway, right?
I think it's fair enough when people get pissed off about this kind of thing. It's typical big-business marketing, but it doesn't mean it needs to be accepted. Nike are infamous for trend spotting and then cashing in. It happened in skateboarding and plenty of other sports. The small, independent companies put the passion and time into these fringe sports, building them up into an exciting thing, only to have the big guys come in, start throwing their weight around and often destroying a lot of what's come before.
That said, track racing isn't exactly a non-commercial fringe sport, and there's a little more to it than a line of shoes or clothing, so there's not much reason for getting up in arms about this. Apart from getting angry at Nike in general for being a disgusting company, but everyone should be doing that anyway, right?
04-09-07 | 06:02 AM
#67
Senior Member
Joined: Aug 2004
Posts: 660
Likes: 0
From: away from home
Bikes: 11 track, one dualie and 3 ladies bikes.
Originally Posted by Zurich
Honestly, if Nike teamed up with Trek to make a track bike everyone here would cream over it.
I like it - if only they used someone within the communities pics as opposed to getting a freelancer with 'prop's.
I haven't stopped riding a bike as a result of any thread.
ride safe.
04-09-07 | 06:55 AM
#68
Don't smoke, Mike.
Joined: Oct 2006
Posts: 3,295
Likes: 0
From: Toronto
Bikes: Devinci Tosca, IRO Rob Roy
Originally Posted by Zurich
That would be nice but Nike and Trek are buddies and all, Armstrong' style....
04-09-07 | 07:13 AM
#69
Newbie
Joined: Apr 2006
Posts: 52
Likes: 0
I took the shot you see in the beginning of the post. The thing that is kinda ****ty about the whole Nike brakeless thing is that it will 1. make riding more difficult for us here in Tokyo. 2. Make kids who think it is cool go and buy a fixie(I have no opposition to this infact i support it 150%) and start out riding brakeless and get themselves killed(this sucks).
04-09-07 | 07:53 AM
#72
Thread Starter
Senior Member
Joined: Aug 2006
Posts: 1,891
Likes: 0
From: New York
Bikes: Makino (have the parts; not yet built), EAI Barekuckle, Unknown Japanese fixed conversion, Centurion Dave Scott Ironman road bike (frame), Secret project bike, 2007 Trek Madone 5.2, Cannondale Caad3 mountain bike
Originally Posted by deathhare
Yes! More cheap frames for us!!
04-09-07 | 07:57 AM
#73
Run What 'Ya Brung
Joined: Jun 2006
Posts: 5,694
Likes: 5
Originally Posted by oldsprinter
Koichi Yamaguchi has actually made a bike for Lance. Lance paid for it by the way.
rode were made for the US National Team, so I would assume
that the sponsors picked up the tab. I could be wrong, since
I've never come close to competing at that level.
04-09-07 | 08:02 AM
#74
oldsprinter
Joined: Nov 2006
Posts: 935
Likes: 0
From: Tokyo
Originally Posted by bonechilling
I doubt he paid full price, if anything at all. The bikes Lance
rode were made for the US National Team, so I would assume
that the sponsors picked up the tab. I could be wrong, since
I've never come close to competing at that level.
rode were made for the US National Team, so I would assume
that the sponsors picked up the tab. I could be wrong, since
I've never come close to competing at that level.
(Oh, and by the way, Yamaguchi made frames for the U.S. national team too)