Trek Stores
#1
Trek Stores
I was going to derail the recent cycling purchase thread because the subject of Trek came up, but decided to give this it's own topic.
So one of the good bike shops by me was recently bought out by Trek apparently. I hadn't been there in a while as it's further away than my go-to shop, but, I had a gift card. So, of course I was going to use it. I had a new bike arrive that needed assembly and tuning. I cannot do it because I was recently in a very serious bicycle crash and am mostly out of commission.
Anyways, the bike shop in every way has gone way downhill in just about every area and I was wondering.. for those of you with Trek stores... is this normal?
I was sent home with a flat tire, a bizarre, oddly angled seat and handlebar tape that honestly should have been replaced.
I asked that they look over everything.. tune it up and get it road safe so that when I'm healed, it'll be good to ride.
The tire was flat when they grabbed the bike.. so the guy that checks it out says "seems they forgot to inflate the tire" and inflates it. He cashes me out, and I leave. In the 15 mins it took me to get home, the tire was flat already.
I think they merely slapped the parts together and sent me out the door. I have no clue if it's working efficiently, etc. It's my first di2 bike, so I wanted to be sure it was tuned right.
Needless to say, I won't be back. They had the opportunity to make some $ on bar tape, tube, etc. instead, it seems they took the parts out of the box, slapped them in place.. total time 20 minutes.. and sent me out the door. I can't say I'm surprised though.. its kinda what I expect from Trek.
Just curious if anyone else had this experience.
So one of the good bike shops by me was recently bought out by Trek apparently. I hadn't been there in a while as it's further away than my go-to shop, but, I had a gift card. So, of course I was going to use it. I had a new bike arrive that needed assembly and tuning. I cannot do it because I was recently in a very serious bicycle crash and am mostly out of commission.
Anyways, the bike shop in every way has gone way downhill in just about every area and I was wondering.. for those of you with Trek stores... is this normal?
I was sent home with a flat tire, a bizarre, oddly angled seat and handlebar tape that honestly should have been replaced.
I asked that they look over everything.. tune it up and get it road safe so that when I'm healed, it'll be good to ride.
The tire was flat when they grabbed the bike.. so the guy that checks it out says "seems they forgot to inflate the tire" and inflates it. He cashes me out, and I leave. In the 15 mins it took me to get home, the tire was flat already.
I think they merely slapped the parts together and sent me out the door. I have no clue if it's working efficiently, etc. It's my first di2 bike, so I wanted to be sure it was tuned right.
Needless to say, I won't be back. They had the opportunity to make some $ on bar tape, tube, etc. instead, it seems they took the parts out of the box, slapped them in place.. total time 20 minutes.. and sent me out the door. I can't say I'm surprised though.. its kinda what I expect from Trek.
Just curious if anyone else had this experience.
#2
Full Member
Joined: May 2017
Posts: 487
Likes: 54
From: Washington, DC
Bikes: Trek Domane 4.3
Yeah, had a bad experience the first time I went into a Trek store, which had purchased Revolution cycles in DC. I did go back and experience the second time was better. I think the service guys and management may have been shaking out the first time, because it was only a couple months after.
#3
Just for clarity, you're talking about a Trek-owned and -operated store as opposed to a store where the primary bike brand is Trek? If so, I wasn't even aware that they were a thing.
#4
Senior Member

Joined: Sep 2008
Posts: 842
Likes: 339
One of Atlanta's better bike shops - used to carry Trek, Cannondale, Cervelo, Scott... and lots of brands of accessories - went all in on Trek. Now, they have 90% Treks, a couple Cervelos, one or two Cannondales. Their accessories consist of Bontrager... and Bontrager.
I think they're just trying to make it easier for me to justify doing all of my shopping online. ;-) Their mechanics are still excellent, their fitter is really good, and the sales guys seem pretty solid. But now, I just feel like a Toyota guy in a Chevy dealership - just a showroom full of stuff I have little interest in.
I think they're just trying to make it easier for me to justify doing all of my shopping online. ;-) Their mechanics are still excellent, their fitter is really good, and the sales guys seem pretty solid. But now, I just feel like a Toyota guy in a Chevy dealership - just a showroom full of stuff I have little interest in.
#6
Should Be More Popular




Joined: Dec 2007
Posts: 46,178
Likes: 11,747
From: Malvern, PA (20 miles West of Philly)
Bikes: 1986 Alpine (steel road bike), 2009 Ti Habenero, 2013 Specialized Roubaix
In my experience, the staff in my local Trek store is unchanged, but I can imagine how once a store goes corporate the quality could be uneven.
#7
Steel80's

Joined: Feb 2007
Posts: 684
Likes: 43
From: NJ
Bikes: Breezer Venturi, Schwinn Peloton, Marin Lucas Valley
I was just chatting with the long-time owner of a high-end LBS near me. He commented on the demise of indy bike shops, and specifically mentioned Trek buying out shops and replacing employees. On the other hand, another nearby indy shop is very loyal to Trek- they had a fire a few years back, losing a big inventory, and Trek took care of them.
I've visited a couple of Trek stores, and yeah, much more of a department store, big box vibe. I stopped in one outside Cincinnati, I was impressed they had a good selection including the (then) new aero Madone 9.9
I've visited a couple of Trek stores, and yeah, much more of a department store, big box vibe. I stopped in one outside Cincinnati, I was impressed they had a good selection including the (then) new aero Madone 9.9
#8
Trek bought out the shop and sell only Trek/Bontrager...the employees ignored us and just BS'd for the first 5 mins we were there and then made my girlfriend carry the big bike box in even though they acknowledged that I could not help In any way.
It's sad because this used to be a good shop.
They did less than the bare minimum.
#9
Senior Member


Joined: May 2014
Posts: 718
Likes: 41
Bikes: Specialized Diverge E5 Comp, Specialized AWOL Comp, Scott Solace 10
We have a Trek owned and operated store in town and I've had pretty mixed (and mostly negative) experiences there. The first time I went there I was seriously shopping for a touring bike and wanted to check out the 520. I couldn't find anyone who could give me the time of day, so I scratched Trek off my shopping list and moved on. I wound up buying a Specialized AWOL.
I had the same experience last year when I was shopping for a road bike. I was very interested in the Domane, but again, I was treated so indifferently that I scratched that bike off my list and moved on, wound up buying a Scott Solace from a small local dealer instead.
A few months ago I was shopping for a gravel bike and was interested in the Checkpoint. I actually was treated very well when I went into the store this time round, it was a pleasant surprise! Alas I learned that the Aluminum framed model I was interested in wouldn't be available until late July and I really didn't want to wait that long so I explored a number of other options. I wound up loving (and buying) a Diverge E5 Comp.
I had the same experience last year when I was shopping for a road bike. I was very interested in the Domane, but again, I was treated so indifferently that I scratched that bike off my list and moved on, wound up buying a Scott Solace from a small local dealer instead.
A few months ago I was shopping for a gravel bike and was interested in the Checkpoint. I actually was treated very well when I went into the store this time round, it was a pleasant surprise! Alas I learned that the Aluminum framed model I was interested in wouldn't be available until late July and I really didn't want to wait that long so I explored a number of other options. I wound up loving (and buying) a Diverge E5 Comp.
#10
Full Member
Joined: Jun 2017
Posts: 243
Likes: 13
Our Trek stores here aren't owned by Trek but they're Trek and Bontrager exclusive shops and when I was shopping for my bike last year it was a pretty awful experience. It's like going in and saying "here take my money" and they say "Oh we'll get to you later". huh???
I've actually gotta go by one of the locations on the way home from work today, I've heard they have a new manager and I need to look at saddles so we'll see how that goes. Lot's of bike stores can seem a bit uppity which I don't really understand? You're selling bikes...get over yourself and help your customers.
I've actually gotta go by one of the locations on the way home from work today, I've heard they have a new manager and I need to look at saddles so we'll see how that goes. Lot's of bike stores can seem a bit uppity which I don't really understand? You're selling bikes...get over yourself and help your customers.
#11
Senior Member




Joined: Aug 2010
Posts: 10,312
Likes: 9,850
From: Utah
Bikes: Paletti,Pinarello Monviso,Duell Vienna,Giordana XL Super,Lemond Maillot Juane.& custom,PDG Paramount,Fuji Opus III,Davidson Impulse,Pashley Guv'nor,Evans,Fishlips,Y-Foil,Softride, Tetra Pro, CAAD8 Optimo,
My go to LBS is a big Trek store. The team is great and give awesome attention to the many vintage rides I bring in to them. I cannot say enough good things about The Bike Shoppe in Ogden, UT. Yep, free plug. They are awesome.

Oh and to be honest I don't own any Treks. They probably do about 50% of the work on my vintage bikes which is a lot with over 20 bikes. I'd rather ride than work on the bikes so I give them a lot of business. Even the younger group seems to really like messing with my old stuff.

Oh and to be honest I don't own any Treks. They probably do about 50% of the work on my vintage bikes which is a lot with over 20 bikes. I'd rather ride than work on the bikes so I give them a lot of business. Even the younger group seems to really like messing with my old stuff.
__________________
Steel is real...and comfy.
Steel is real...and comfy.
Last edited by jamesdak; 07-03-18 at 01:04 PM.
#12
wears long socks
Joined: May 2015
Posts: 1,614
Likes: 19
I was going to derail the recent cycling purchase thread because the subject of Trek came up, but decided to give this it's own topic.
So one of the good bike shops by me was recently bought out by Trek apparently. I hadn't been there in a while as it's further away than my go-to shop, but, I had a gift card. So, of course I was going to use it. I had a new bike arrive that needed assembly and tuning. I cannot do it because I was recently in a very serious bicycle crash and am mostly out of commission.
Anyways, the bike shop in every way has gone way downhill in just about every area and I was wondering.. for those of you with Trek stores... is this normal?
I was sent home with a flat tire, a bizarre, oddly angled seat and handlebar tape that honestly should have been replaced.
I asked that they look over everything.. tune it up and get it road safe so that when I'm healed, it'll be good to ride.
The tire was flat when they grabbed the bike.. so the guy that checks it out says "seems they forgot to inflate the tire" and inflates it. He cashes me out, and I leave. In the 15 mins it took me to get home, the tire was flat already.
I think they merely slapped the parts together and sent me out the door. I have no clue if it's working efficiently, etc. It's my first di2 bike, so I wanted to be sure it was tuned right.
Needless to say, I won't be back. They had the opportunity to make some $ on bar tape, tube, etc. instead, it seems they took the parts out of the box, slapped them in place.. total time 20 minutes.. and sent me out the door. I can't say I'm surprised though.. its kinda what I expect from Trek.
Just curious if anyone else had this experience.
So one of the good bike shops by me was recently bought out by Trek apparently. I hadn't been there in a while as it's further away than my go-to shop, but, I had a gift card. So, of course I was going to use it. I had a new bike arrive that needed assembly and tuning. I cannot do it because I was recently in a very serious bicycle crash and am mostly out of commission.
Anyways, the bike shop in every way has gone way downhill in just about every area and I was wondering.. for those of you with Trek stores... is this normal?
I was sent home with a flat tire, a bizarre, oddly angled seat and handlebar tape that honestly should have been replaced.
I asked that they look over everything.. tune it up and get it road safe so that when I'm healed, it'll be good to ride.
The tire was flat when they grabbed the bike.. so the guy that checks it out says "seems they forgot to inflate the tire" and inflates it. He cashes me out, and I leave. In the 15 mins it took me to get home, the tire was flat already.
I think they merely slapped the parts together and sent me out the door. I have no clue if it's working efficiently, etc. It's my first di2 bike, so I wanted to be sure it was tuned right.
Needless to say, I won't be back. They had the opportunity to make some $ on bar tape, tube, etc. instead, it seems they took the parts out of the box, slapped them in place.. total time 20 minutes.. and sent me out the door. I can't say I'm surprised though.. its kinda what I expect from Trek.
Just curious if anyone else had this experience.
#13
Secondly, the group of employees BS-ing and having no interest in helping customers was a major turn off
The fact that they set up my seat like they did made me feel like the mechs had no clue what they were doing
They couldn't offer to help a small woman carry a big bike into the shop from 20 feet in front of the door? c'mon. These guys were just shooting the ****.
I don't care about the bad tube. That **** happens. I paid them good money to do a job and they totally half-assed it.
#14
Senior Member




Joined: Dec 2004
Posts: 15,378
Likes: 8,299
From: Seattle area
Bikes: Bikes??? Thought this was social media?!?
My only experience in a Trek owned store was not good.
I'll never buy a new Trek.
Some of the Specialized dominated stores are the same.
I'll never buy a new Specialized.
It's like many of the employees get a superiority complex over the products in their store. Must be the Corporate training programs.
They ask what bike you own, if it's not their brand, they go negative or get defensive.
My parting question to the Trek store manager was, Have you ever owned a bike other than Trek? Well No. So then you've got a lot to learn about bikes,... eh?
edit: If you live in USA, support bikes made in America, by craftsmen who are experienced in their trade. If you live elsewhere, buy from experienced local builders. Trek and Spesh will always have their supporters and enough buyers.
I'll never buy a new Trek.
Some of the Specialized dominated stores are the same.
I'll never buy a new Specialized.
It's like many of the employees get a superiority complex over the products in their store. Must be the Corporate training programs.
They ask what bike you own, if it's not their brand, they go negative or get defensive.
My parting question to the Trek store manager was, Have you ever owned a bike other than Trek? Well No. So then you've got a lot to learn about bikes,... eh?
edit: If you live in USA, support bikes made in America, by craftsmen who are experienced in their trade. If you live elsewhere, buy from experienced local builders. Trek and Spesh will always have their supporters and enough buyers.
__________________
Vintage, modern, e-road. It is a big cycling universe.
Vintage, modern, e-road. It is a big cycling universe.
Last edited by Wildwood; 07-03-18 at 02:07 PM.
#15
Senior Member
Joined: Mar 2015
Posts: 609
Likes: 29
I've had access to financial information of an indy Trek shop. Based on my analysis/review, most of the profit was from service and parts & accessories. Relating to bike sales, they had much more sales of sub $1,200 bikes than over this amount.
From a business standpoint, the big box store mentality probably works. That is until the internet completely runs all of them out of business. I firmly believe most of the profit from bike shops come from people other than those reading these forums - unless you are a specialty shop in a ritzy area. The things we care about are much different than the things the majority of the customers care about. Hence the box store approach in a small sq footage shop seems to work for now.
Mfg owned shops eliminates the need for an owner taking a somewhat high salary.
From a business standpoint, the big box store mentality probably works. That is until the internet completely runs all of them out of business. I firmly believe most of the profit from bike shops come from people other than those reading these forums - unless you are a specialty shop in a ritzy area. The things we care about are much different than the things the majority of the customers care about. Hence the box store approach in a small sq footage shop seems to work for now.
Mfg owned shops eliminates the need for an owner taking a somewhat high salary.
#16
Senior Member
Joined: Jun 2015
Posts: 481
Likes: 0
From: Hudson Valley, New York
Bikes: 2014 Giant Roam
Not sure if Trek owned but was in the area of one when i got a flat... yea I dont carry spares and had to watch a video the 2 times i changed my own tubes. They fixed it right up in minutes and charged a couple bucks. I was pleased enough. Went there bike shopping once or twice and the salesman did seem indifferent. I don't want to be hounded but would like a little interaction. It was upstairs in another room so i think he had to watch you so it was uncomfortable just to have them watching silently while i look at the bikes. You'd think they'd hear me clunking down the stairs and out the front door if i was trying to run off with one.
#17
- Soli Deo Gloria -
Joined: Aug 2015
Posts: 14,779
Likes: 743
From: Northwest Georgia
Bikes: 2018 Rodriguez Custom Fixed Gear, 2017 Niner RLT 9 RDO, 2015 Bianchi Pista, 2002 Fuji Robaix
The local Trek centric chain in Atlanta - Free Flite - claimed to also sell Niner. I wanted to buy a $2300 RLT frame and they took my info but never even called me back.
I wound up driving 3 hours to Augusta to purchase the frame. All the local shop had to do was return my call and they would have had my business.
I wound up driving 3 hours to Augusta to purchase the frame. All the local shop had to do was return my call and they would have had my business.
#18
Sunshine
Joined: Aug 2014
Posts: 18,701
Likes: 10,236
From: Des Moines, IA
Bikes: '18 class built steel roadbike, '19 Fairlight Secan, '88 Schwinn Premis , Black Mountain Cycles Monstercross V4, '89 Novara Trionfo
got a black mountain cycles frameset for less than $600 and built it up with a modern 105 drivetrain.
designed and sold domestically is good enough for me.
Buying local in the US mostly limits a buyer to steel and for 2-5x more than buying a reputable and reliable Taiwan built frame.
the few local builders dealing in carbon, to, and aluminum are also 2-5x more expensive...and it seriously is few compared to global options.
so I pay 2-5x more and significantly reduce my options. It may work for some, but not really a winning setup for many.
i have noticed that cost is a primary driver for most when buying a new frame/bike.
#19
There was a Trek store in Boulder when I was there. It was as bad as the others are saying.
That store is gone now; I assume it couldn't compete with the other dozen plus in that town that were better.
That store is gone now; I assume it couldn't compete with the other dozen plus in that town that were better.
#20
Full Member

Joined: Mar 2005
Posts: 441
Likes: 29
I try to avoid the Trek stores since I have an aversion to most Bontrager components. I prefer the options offered by an LBS that isn’t beholden to one brand, and given the choice in my area, will pay more for that privilege. This isn’t only about Trek, but the same thought process goes for the stores that are 90% Specialized
#21
On Your Left
Joined: Nov 2011
Posts: 8,373
Likes: 2,440
From: Long Island, New York, USA
Bikes: Trek Emonda SLR, Sram eTap, Zipp 303
Don't h@te Trek just because. They make great products, but not everyone fits their bikes.
A Trek only dealer will try to sell you a Trek. Just as a BMW dealer will try to sell you a BMW.
#22
I'll be honest, if the big brands keep taking over the local bike shops like this.. (and by 'like this' I mean corporate trek/specialized stores) they're just going to force people to shop online. I'm with Point.. I don't have any desire to put Bontrager or Specialized parts on my bikes.
I personally don't hate Trek, but what I've seen them do is different than what oldnslow2 said above. It's more like if BMW went around buying up Honda, Toyota and Nissan dealerships and turned them all into BMW dealers. I did see a Giant/Liv store in Boston and while the experience there was 100% more positive than at this recent Trek store visit.. it's the same concept. I want particular parts for my bikes.. not bike manufacturer garbage that's been marked up to try and make you think it's good.
I personally don't hate Trek, but what I've seen them do is different than what oldnslow2 said above. It's more like if BMW went around buying up Honda, Toyota and Nissan dealerships and turned them all into BMW dealers. I did see a Giant/Liv store in Boston and while the experience there was 100% more positive than at this recent Trek store visit.. it's the same concept. I want particular parts for my bikes.. not bike manufacturer garbage that's been marked up to try and make you think it's good.
#23
Senior Member
Joined: Jul 2016
Posts: 749
Likes: 62
Bikes: '17 Colnago C-RS (Full 5800); '16 Specialized Sirrus Elite
We have a Trek owned and operated store in town and I've had pretty mixed (and mostly negative) experiences there. The first time I went there I was seriously shopping for a touring bike and wanted to check out the 520. I couldn't find anyone who could give me the time of day, so I scratched Trek off my shopping list and moved on. I wound up buying a Specialized AWOL.
I had the same experience last year when I was shopping for a road bike. I was very interested in the Domane, but again, I was treated so indifferently that I scratched that bike off my list and moved on, wound up buying a Scott Solace from a small local dealer instead.
A few months ago I was shopping for a gravel bike and was interested in the Checkpoint. I actually was treated very well when I went into the store this time round, it was a pleasant surprise! Alas I learned that the Aluminum framed model I was interested in wouldn't be available until late July and I really didn't want to wait that long so I explored a number of other options. I wound up loving (and buying) a Diverge E5 Comp.
I had the same experience last year when I was shopping for a road bike. I was very interested in the Domane, but again, I was treated so indifferently that I scratched that bike off my list and moved on, wound up buying a Scott Solace from a small local dealer instead.
A few months ago I was shopping for a gravel bike and was interested in the Checkpoint. I actually was treated very well when I went into the store this time round, it was a pleasant surprise! Alas I learned that the Aluminum framed model I was interested in wouldn't be available until late July and I really didn't want to wait that long so I explored a number of other options. I wound up loving (and buying) a Diverge E5 Comp.
Went to a Specialized dealer, night and day and now I like Specialized more anyway and bought one.
#24
Senior Member

Joined: Jan 2010
Posts: 2,691
Likes: 150
From: Walnut Creek, CA
Bikes: 2023 Canyon Aeoroad CF SL, 2015 Trek Emonda SLR, 2002 Litespeed Classic, 2005 Bianchi Pista, Some BikesDirect MTB I never ride.
Meh, the only worthy shop I've been in is primarily a Trek dealer. I think your shop experience has almost nothing to do with the bikes they carry, but the competence and customer service skills of the employees. The one I go to has it in spades. I've been in bad shops that sell Treks too, so again, it's not a brand thing, unless you are somehow turned off solely by the "look" of the store, or have a preconceived bias against the brand (which is the situation in most cases).
#25
Senior Member


Joined: May 2014
Posts: 718
Likes: 41
Bikes: Specialized Diverge E5 Comp, Specialized AWOL Comp, Scott Solace 10
But the Specialized dealer I've bought from is an independent local shop and they are terrific, just a fantastic bike shop.
I'll also note that Giant has opened a store here in town and I found them to be friendly and enthusiastic. I haven't bought anything from them except a couple of inner tubes, but I really liked their attitude.



